presents

CALIFORNIA ADVANCEMENT RESEARCHERS ASSOCIATION

Southern California Fall 2003 Seminar Day

SCHEDULE OF ACTIVITIES

8:30-9:15 A.M.     Registration, breakfast, networking

9:15-9:30 A.M.     Welcome to CARA Seminar Day and Announcements

• Joan Reiss, CARA Southern Regional Chair
• Cliff Anderson, CARA President
• Debra Westerberg, CARA Mentor Chair

9:30-10:30 A.M.     Think Like a Reporter and Add Power to Your Prospect Research

• Shirley Gottschalk, Principal, SG Research Services

  Every successful journalist has a toolbox of sources, techniques and strategies for gathering and presenting information. Find out how many of these methods can be adapted to enhance your prospect research.   A former reporter, Shirley will talk about the similarities between journalism and prospect research and present practical tips and resources you can use in your own position.

10:30-10:45 A.M.     Morning Break

10:45-11:45 A.M.      Access Hollywood: Finding Prospects in the Entertainment Industry

• Beth Eras, Associate Director of Development Research, Childrens Hospital Los Angeles

  Have you wondered how to find prospects in the entertainment industry?  Or wondered if its even worth it?  There are many reasons for organizations to use celebrities and executives in the entertainment industry, whether as a spokesperson for an upcoming campaign, or simply for their big pockets. Find out why now more than ever the entertainment industry is ready to get involved with non-profits, and what you need to know to be prepared.

11:45 A.M-1:00 P.M.     Lunch

1:00-2:00 P.M.     The Center for Nonprofit Management and the Nonprofit Resource Library

• Snow Tempest, Manager of Development and Outreach, Center for Nonprofit Management
• Marcia Schmitz, Librarian/Nonprofit Resource Specialist, Center for Nonprofit Management

  Who can you call when you need advice on grantseeking? Where can you find the resource directories you need, but can’t afford? Los Angeles’ Center for Nonprofit Management is a treasure trove for the small and not so small nonprofit organization.

  Snow Tempest and Marcia Schmitz will tell us what they’re working on and what the Center has available.

2:00-2:15 P.M.      Afternoon Break

2:15-3:00 P.M.      Session IV - Other Voices, Other Views

• Lynne Burt-Jenkins, Director of Prospect Research, Orange County's PACIFIC SYMPHONY
• Chuck Kehoe, Associate Director Advancement Research
• Kathy Wolf, Development Associate for Prospect Research, Cedars-Sinai Medical Center

  A panel of experienced researchers talks about the challenges facing their organizations in a time of tightening budgets and declining sources of funding.

3:00-3:30 P.M.     Tour of KCET (Details to be announced.)

Mentor Program: Sign up to be mentored by a seasoned researcher throughout the seminar day.  This is an excellent opportunity for newly-hired or beginning researchers to meet and interact with more seasoned research professionals who can answer your specific questions or help you to understand the various topics being presented throughout the day.  For those of you who have been in the research profession for a number of years, this is your opportunity to get involved with CARA by serving as a mentor.

Directions to KCET

• From the Golden State (5) Freeway: exit on Los Feliz Boulevard. Take Los Feliz Boulevard west to Hillhurst. Turn left on Hillhurst and proceed to Sunset Boulevard. Turn left on Sunset. KCET is one block on the left directly across from Circuit City. Turn left into the driveway.
• From the Hollywood (101) Freeway: exit on Vermont. Take Vermont north (toward the mountains) to Sunset Boulevard. Turn right onto Sunset. Follow Sunset past Hillhurst/Virgil Streets. KCET will be on the left opposite Circuit City. Turn left into the driveway.
• Parking is free.

Questions??  Please contact Rebecca Benard at cara@iswest.com, or 805-649-4647.

• Registration form (PDF version), requires Adobe Acrobat Reader to read and print.
• Registration form (Word version)

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